About me

Hey!

I’m Georgie, and I help B2B SaaS teams make their content work harder. 💪

I’ve spent most of my nine years in marketing working in B2B tech, both in-house and freelance. The teams I work with are usually trying to do more with less, and content is one of the first things that ends up feeling messy.

I’ve worked closely with founders, marketers, product leads, and sales teams, so I understand what it’s like to keep content moving while everything else is going on around it.

What I’ve come to realise is that content rarely fails because people aren’t trying. It’s usually because there’s no clear thinking (due to lack of time), no consistent voice, or no solid system holding it together.

That's where I come in…👀

How I work

Good content starts with clarity.🧘‍♀️ What you’re trying to achieve, who you’re talking to, and how you want to sound. Get that right, and everything else becomes easier.

My background is a mix of strategy and hands-on delivery, so I'm comfortable working with data, collaborating subject matter experts and stakeholders, then turning all of that good stuff into content people *actually* want to read.

I'm dead set on steering companies away from churning out content for the sake of it. Let's build something that moves the needle on your goals and becomes a resource your teams reach for regularly.

My ethos

  • Reliability. I guarantee to meet deadlines without exception, ensuring that your projects are delivered on time, every time.

  • Transparency. I maintain open and honest communication throughout our collaboration, providing clarity and insight into the progress of your projects.

  • Client satisfaction. Your happiness and success are my utmost priorities, and I'm committed to delivering results that leave you delighted.

Whether I’m working on strategy, writing, or both, the aim is always the same: to leave you with something you’re proud to put your name to.

Want to work together?

If you’re looking for some content support, the best place to start is a no-obligation conversation.

Let's chat

  • I do! I have a Digital Marketing Institute qualification in Search Engine Optimisation and many years of experience in optimising on-page SEO. I also have a Level 6 Diploma in Professional Marketing from the Chartered Institute of Marketing.

  • Before diving into the writing, I lay a strong foundation by gathering key information about the client through an initial conversation. With this groundwork in place, I begin the research for the specific piece of content I’m working on. Once this is wrapped up, I can finally put pen to paper – or fingers to keys if you will! For longer pieces, such as reports and white papers, I sketch out the content skeleton and get approval before writing the full piece. When all of the content is finalised, it’s delivered to the client for any feedback or revisions. I always offer two rounds of revisions to ensure 100% satisfaction.

  • I have 9+ years of professional copywriting experience and 5 years of writing specifically for B2B technology companies. With a background in marketing, I truly understand the importance of writing for results! Specialising in B2B SaaS, my portfolio extends across a number of sectors, including cybersecurity, ecommerce and HR tech, among others.

  • I’m a UK-based content writer currently residing in sunny old Peterborough… lucky me! Most of my work is remote, but I LOVE brainstorming in person, so if you’re London or Cambridgeshire based then let’s have a catch up over coffee.

  • Of course! Some of the best results I’ve achieved have been through optimising existing content for clients. If you need support in overhauling your old work then please do reach out.

  • My turnaround times vary depending on the scope and complexity of the project. For smaller projects like blog posts, I aim to deliver in under a week. For more extensive projects such as white papers or reports, the turnaround time may be longer to ensure thorough research and quality output. If you have specific deadlines or urgent requirements, please let me know so that I can accommodate them.